Categories
4 Day livestream
Podcast
Promos
Mini documentaries
Opening trailer
360 Facebook
Livestream
360
Picture+Sound worked with Black Enterprise on a wide array of production elements including innovative 360 video, a four day livestream and an exciting mini-doc on raising venture capitol in Silicon Valley.
The Set Up
Black Enterprise landed in Silicon Valley and hosted a four day technopia, covering a who’s who of noise-makers in the tech game and even launched a highly lauded HBCU tech hackathon sponsored Toyota and Dell. The challenge? They needed someone to provide not just documentaries, or live-streaming, but the whole enchilada. Picture+Sound took the ball and ran, creating a cohesive, overarching plan to tell the 4 day story of the Black Enterprise Tech ConneXt Summit, focusing on the heart mind and soul of the event.
The Action
Boatright-Simon Picture+Sound built and implemented an ambitious and creative social media strategy that triggered in the days leading up to the event and had a sunset of three weeks after event to make the maximum use of our efforts.
We produced a high-end, quick-turnaround opening trailer for the event, replete with stellar motion graphics and drone footage.
We produced profile mini-docs on the 20 HBCU schools competing in the TechConneXt Hackathon.
The show wouldn’t have been complete without proper stagecraft and show production for the Toyota/Intel-sponsored two day event, so Picture+Sound took the reigns and pulled off a high-energy, highly engaging two day program complete with a step and repeat interview component and an acerbic on-camera host, guiding us through the events.
To get audience members from across the globe more engaged in the competition, Picture+Sound produced 360 videos of each of the teams, as they hacked their way through the round-the-clock two day competition.
Picture+Sound produced 7 episodes of the BE the Code Podcast, sponsored by eBay.
To complete the four day program, Picture+Sound lensed everything from the star-studded step and repeat, a heartfelt documentary filmed in the heart of Silicon Valley at Google, and of course beautiful livestream of the main stage conference, co-sponsored by companies including Uber, Dell, Intel, Oculus, Facebook and Google.
Toyota sponsored 2 day livestream, with commercials.
The Payoff
A lossless HD 4 Day Livestream that broke all records for Black Enterprise and its partners. A thrilling best in audience viewership and engagement on all social platforms.
